The Samaritan Charitable Society of Salem
Services: Branding, Copywriting
Media: Website, Print Collateral, E-Blasts, Direct Mail
Partners: Great Island Design
The Samaritan Charitable Society of Salem has kept a very low profile for most of its 132 years, but that’s changing. A strategic branding exercise has produced a strong positioning, clarified messaging and led to a visual branding now being used consistently across all media.
Even small non-profits deserve a great website. Everything one needs to know about the Samaritans is captured in this one-page, scrolling site..
(Sample copy from home page)